this day in crime history: april 23, 1985

coke2.0

On this date in 1985, one of the most heinous corporate crimes in history was committed: the introduction of New Coke. Coke drinkers were not amused. They gathered up their torches and pitchforks and laid siege to Coca Cola headquarters in Atlanta. OK, not literally, but I have no doubt the thought crossed the minds of millions of Coke drinkers. It was a dark time in history. I’ll always remember it as the time Bill Cosby lied to me.

After 79 days of hiding under their desks, Coca Cola executives relented and did the only sensible thing: they brought back the original recipe, now dubbed Coke Classic. The new formulation was kept on as Coke II, targeted, no doubt at people who wanted a Pepsi-ish drink, but preferred drinking it from a red can for some reason.

Further reading:

Coke Lore – The Real Story of New Coke

Snopes – Knew Coke

Wikipedia – New Coke

shake your bacon, baby!

Bacon, it’s not just for breakfast anymore. And it’s not just for eating. Now you can drink it. That’s right, you can drink it. The Jack in the Box fast food chain now offers a Bacon Milkshake. What’s in it? Glad you asked. According to the company’s website, it’s “made with real vanilla ice cream, bacon flavored syrup, whipped topping and a maraschino cherry.” For those of you who are watching your figures, the 16 ounce Bacon Milkshake has 773 calories and 40 grams of fat (28 saturated!). With numbers that bad, it’s gotta be tasty. Sadly, we don’t have Jack in the Box in my neck of the woods, so I can only dream.

Hat tip: Q103